Sony K50S38B 50 Inch Bravia 3 LED 4K Ultra HD HDR Smart Google TV

Sony K50S38B.UKA 50 Inch BRAVIA 3 LED 4K Ultra HD HDR Smart Google TV (2025)

Stunning 4K Performance | Intelligent Features | Seamless Smart TV Experience

Take home the future of entertainment with the Sony K50S38B.UKA, a beautifully designed 50 inch Sony TV that delivers powerful visuals, immersive sound, and next-gen smart features. As part of the 2025 BRAVIA lineup, this Sony BRAVIA 3 Smart TV is engineered with the revolutionary 4K HDR Processor X1™, ensuring every scene is bursting with detail and colour. From immersive movie nights to responsive gaming sessions, the Sony BRAVIA 50 Inch TV transforms everyday viewing into something extraordinary.

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Visual Brilliance – Powered by the 4K HDR Processor X1™

At the heart of the Sony K50S38B is the industry-acclaimed 4K HDR Processor X1™, designed to deliver enhanced contrast, depth, and colour. Whether you’re watching native 4K Ultra HD content or upscaling HD content, this powerful processor ensures every frame is optimised for stunning clarity and realism. Blacks appear deeper, whites brighter, and colours more vivid—no matter the source.

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Triluminos Pro™ – Billions of Colours Brought to Life

Using Sony’s proprietary Triluminos Pro™ technology, this 50 inch Sony BRAVIA TV reproduces a broader palette of colours, bringing out subtle shades and nuances for more lifelike and vibrant visuals. Whether you're watching nature documentaries or colourful animations, you’ll enjoy an exceptional level of colour accuracy.

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4K X-Reality™ PRO – Upscale Your Favourite Content

Don’t leave your older content behind. With 4K X-Reality™ PRO, HD and even SD content is intelligently upscaled to near 4K quality. This means more detail, less noise, and enhanced texture—even on legacy content. Rediscover your DVD collection with newfound clarity.

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Gaming Excellence – Game Menu & PS5 Optimisation

Optimised for gamers, especially PlayStation users, this Sony BRAVIA TV includes a dedicated Game Menu. Access key settings quickly, check frame rates, and customise gaming assist tools easily. With Auto Low Latency Mode (ALLM), you’ll enjoy faster response times for smoother gameplay. PS5-exclusive features like Auto HDR Tone Mapping and Auto Genre Picture Mode automatically adjust the TV’s settings to suit the content—ensuring the best possible visuals whether you’re gaming or watching.

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X-Balanced Speaker™ & Dolby Atmos® – Rich, Room-Filling Sound

Sound matters—and this TV delivers. The X-Balanced Speaker™ design delivers clear, rich audio while keeping the TV slim and stylish. Dialogue stays crisp, and soundtracks are layered with precision. Add Dolby Atmos® support into the mix, and you get cinema-like sound that moves around you in three-dimensional space, ideal for movies, sports, and games.

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Dolby Vision® – Cinematic Picture Quality

Experience the magic of Dolby Vision®, which enhances contrast and brightness for a more dynamic picture. Whether it’s intense highlights or deep shadows, this HDR format adjusts scene-by-scene, giving you a more immersive viewing experience.

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Smart TV Made Easy with Google TV

As a full-featured Google TV Smart TV, the Sony K50S38B brings together live TV, apps, on-demand content, and your personal library in one unified interface. Access over 400,000+ movies and TV episodes, browse through 10,000+ apps and games, and enjoy seamless streaming from Netflix, YouTube, Amazon Prime Video, Disney+, Apple TV, and more.

Voice control via Google Assistant makes life easier—just ask to find shows, check the weather, or control smart home devices. You can even add to your watchlist using your smartphone or tablet.

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Wireless Sharing with Google Cast & Apple AirPlay 2

Connect your smartphone or tablet effortlessly using Google Cast for Android or Apple AirPlay 2 for iOS. Mirror your screen, stream media, or share photos and videos directly on the large screen—perfect for sharing moments with family and friends.

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Sony PICTURES CORE – Premium Streaming Like No Other

Enjoy access to hundreds of top-tier movies with Sony PICTURES CORE, including the latest releases in 4K HDR and IMAX Enhanced. Thanks to Pure Stream™ technology, streaming reaches up to 80 Mbps—rivaling the quality of physical 4K UHD Blu-ray discs. From blockbusters to timeless classics, your movie nights just got better.

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Flush Surface Design – Sleek, Modern & Minimal

This Sony 50 Inch Mini LED TV boasts a minimalist Flush Surface design, eliminating visual distractions with ultra-slim bezels. Whether wall-mounted or placed on a stand, it blends seamlessly into any room. The included remote is compact, made with 80% recycled materials, and easy to clean—adding to the TV’s eco-conscious and user-friendly design.

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Key Specifications:

• Model: Sony K50S38B.UKA
• Display Size: 50 Inch
• Resolution: 4K Ultra HD (3840 x 2160)
• Display Type: BRAVIA 3 LED
• HDR: 4K HDR Processor X1™, Dolby Vision, HDR10, HLG
• Audio: X-Balanced Speaker™, Dolby Atmos®
• Smart Features: Google TV, Chromecast built-in, AirPlay 2
• Gaming Features: Game Menu, ALLM, Auto HDR Tone Mapping, Auto Genre Picture Mode
• Design: Flush Surface Bezel-less Design
• Streaming Service: Sony PICTURES CORE
• Connectivity: HDMI 2.1, USB, Bluetooth, Wi-Fi, Optical Audio Out

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Important Notes:

• This TV does not support Freeview Play.
• Third-party apps may be modified or removed by their providers at any time.
• App availability may vary by region and is not guaranteed by Sony.

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Why Choose the Sony K50S38B 50 Inch BRAVIA 3 Smart TV?

• Optimised for 4K viewing and PS5 gaming
• Unmatched colour reproduction with Triluminos Pro
• Full Google TV experience with voice control
• Dolby Atmos & Dolby Vision for cinematic experiences
• Sleek, modern aesthetics with Flush Surface design

Technical Specifications

Display

Aspect Ratio	16:09
Backlight Technology	LED
Enhanced Refresh Rate	50/60Hz
Horizontal Viewing Angle	178
Maximum Resolution	3840 x 2160
Screen size	50 in
Screen Technology	4KUHD
Standard Refresh Rate	50Hz (native)

Features

Speakers	Full Range (Bass Reflex) Speaker x 2
TV Services	Over 10,000 apps and games including: BBC iPlayer, Netflix, Prime, ITVX, Pluto TV, Sony Pictures Core, Disney+, Apple TV, Youtube, Rakuten, Google Play, Discovery+, Now TV, Paramount+, U, Spotify and Crunchyroll
Type of Antenna	Terrestrial & Satellite
USB Recording	Yes

EAN

EAN	4548736168015

Connectivity

Bluetooth	Yes
HDMI	Yes
HDMI Version	HDMI 2.0 (x4)
Number of HDMI Ports	4
Smart Connect	Yes
Smart TV	Yes
USB	Yes
Wi-Fi	Yes
Wireless LAN	Yes

Additional Information

Warranty

5 Year Warranty

Dimensions & Weight

Depth	26.7 cm
Depth with Stand	26.7 cm
Height	71.4 cm
Height with Stand	71.4 cm
Shipping Depth	14.1 cm
Shipping Height	78.2 cm
Shipping Weight	17 kg
Shipping Width	122.5 cm
Weight	12.3 kg
Width	111.9 cm
Width with Stand	111.9 cm

Programmes & Functions

Digital Tuner	Yes
Electronic Program Guide	Yes

Design Elements

Colour	Black
Colour Group	Black

Efficiency & Standard

Energy Efficiency Class	E
Power	145 W

General

Additional Information	Experience cinema technologies in your living room, including Dolby Vision/Atmos, DTS:X, and IMAX Enhanced. Movies are included on SONY PICTURES CORE.
Features	Triluminos Pro Unique X-Balanced Speaker Google Assistant Playstation Remote Play and Gaming Menu
Product Type	TV

Technical Details

Operating System	Android
RMS Output Power	10W + 10W
Smart App Control	Google Assistant / Works with Alexa / Apple Homekit

Accessories

VESA Mount Compatible	Yes
Vesa Mount Size	200 x 200

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